How unified communications meets the need for business continuity

Failure to operate due to a failure of the communications means leads to delays in customer service and response to customer needs, resulting in decreased customer satisfaction.

Malfunctioning essential services, such as communications or software solutions, translates very quickly into lost revenue and often a tainted reputation. Failure to operate due to a failure of the communications means leads to delays in customer service and response to customer needs, which inevitably leads to decreased customer satisfaction.

Many CIOs now have to focus on business continuity and communication. Yet a recent survey of 1,000 IT managers and published by Computer Weekly recently revealed that 96% of companies are not confident in their ability to communicate when faced with a disaster. In addition, 30% also indicated that they did not have communications continuity plans.

Yet, simple solutions are available since with a cloud-based unified communications (UC) system, an organization can dramatically improve business continuity by leveraging off-site solutions that have been rigorously tested to provide uptime. 99.999%.

Definition of business continuity

The Business Continuity Institute (BCI) defines business continuity as “the ability of the business to continue delivering products or services to acceptable pre-defined levels after a disruptive incident.” “

In practice, the term describes the creation of plans to provide critical business functions, despite disasters, emergency incidents and other external factors that would otherwise disrupt the ability of the business to function.

Frequent Obstacles in Continuing Business Continuity

Providing ongoing communications services that would otherwise be disrupted requires a comprehensive and in-depth plan to look at all facets of the organization and identify ways to provide critical functionality. It is an ongoing process of analysis, design, implementation and validation.

Organizations often face multiple obstacles in pursuit of seamless business continuity:

  • ·         Poor understanding of the organization .

Failure to properly understand the continuity requirements of an organization in the event of a disaster can result in the construction of a business continuity plan that falls flat. This problem must be solved by working directly at all levels of management when creating the program and meeting their unique needs.

  • ·         Do not incorporate business continuity into the corporate culture .

The corporate culture dictates where employees place their value and attention. The creation of tools for business continuity must be integrated into this corporate culture to be truly effective. Encouraging all employees to communicate using a personal unified communications solution in the cloud can create the reflex of using a tool designed with business continuity in mind .

  • ·         Following a model rather than a guide .

There are several methods and several effective business continuity programs. Many companies invest in these programs to save time. Some of these programs are worth the investment, while others result in the implementation of a plan that fails when it is needed. The solution ? Look for a guide to help you develop a plan. Find a consultant or program that favors analysis instead of ticking boxes. 

Unified communications as an emergency response tool

Cloud-based telephony solutions, the prevalence of Bring Your Own Device (BYOD) programs, and advances in cloud hardware all contributed to the emergence of unified personal communication as a perfect emergency response system.

Personal unified communication provides an effective experience for all users across all platforms and operating systems. It offers better communication and collaboration during normal operations. When emergencies occur and traditional onsite solutions fail, unified communication is maintained. Since the services are hosted offsite, they will not be impacted by the disaster.

When the system is in recovery mode, employees can use a device to communicate with each other. Even if mobile towers are removed throughout the region, any device with an Internet connection will be able to communicate with the entire organization. Cloud-based telephony solutions help businesses stay up-to-date when faced with snowstorms, fires, or technical failures

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